Empowered brand that captivates your community.
Crafting brand experiences that bring life and structure to your compassionate business.
Together we’ll ground your vision through brand strategy and an intuitive design system.
The Brand Ecosystem
Structural brand & marketing to seed your legacy
4–6 month container
Phase 1
Discovery
Brand Strategy + Marketing Strategy
Create a interconnected and powerful brand world that magnetizes an aligned community around your vision.
This is the structural work that brings peace and clarity through deliberate creation. Your brand ecosystem reinforces your message, position, and story, making others feel at home in your world.
Weaving these elements together requires both a broad and detailed perspective of how each system serves the whole. When activated, it is an intelligent, living system that serves your growth, connection and ultimately, seeds your legacy.
Phase 2
Creative
Brand Design System, Website Design, Copywriting, Email Design, Digital and Print Collateral, Lead Magnet
Phase 3
Application & Integration
Brand Launch Campaign, Cornerstone Marketing Content and Email Nurture Sequence
The Mindset of an Ecosystem
An interconnected brand is a self-reinforcing system. It grows stronger each time someone engages with it, cementing your culture in their awareness. This simple, yet powerful structure becomes your “known-for” factor and, eventually, your lasting legacy.
The Rooted Path
Brand strategy & identity to strengthen your resonance
3 Week container
Nurture the roots of your brand to create a sustainable and rich world.
This is an open space to witness the intricacies you hold as an entrepreneur, the ideas which live at the edges and intersections of you and your work. Once we feel the fullness of your vision and your communities’ need, we distill down to reveal your strongest resonant message. Then we’ll translate these insights into a sourced brand system that will allow your community to understand what you do, who you are and how they can engage.
Ether to Earth
Visual identity to express your brand culture
1 Week Container
Feel delighted, confident and grounded in your beautiful visual identity.
Your budding brand is full of limitless potential, with countless ideas buzzing in your mind. This is the space where we help you get organized, focused, and directed. We’ll give your ideas the room to breathe, distilling them into the most potent version of your brand. Then, we’ll craft a stunning visual system that shines a light on your brand culture, while centering the community you aim to serve.
Website Template Build
3 week container
Build a smart and beautiful website home. Be guided through an accessible process with writing support, website strategy session, and a full Squarespace website build — leveraging a State of Sage template (Interbeing or Storyteller) as a starting point (but trust us, it won’t look like the template).
Once your brand world is created, we’ll craft your virtual home
Custom Website Build
2–4 month container
Create a custom website home for your business on the accessible Squarespace platform. We will collaborate with your team to collect all assets needed for your website, provide creative direction for a photoshoot, source stock photography or videography and guide you through a rich creation process.

Questions about the brand journey?
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Learn about the power of branding, when it’s the right time to invest in your vision and the roadmap of an aligned brand. I want you to feel informed and ready to take action in your brand journey.