Brand Foundation Self-Discovery
Ground your business
Transform your ideas into action.
Find clarity and direction for your next steps.
Build confidence in your voice.
Brand is a powerful communication tool.
An aligned brand is when people feel a kindred connection to you and your ideas. They see your heart reflected in your business. They can tap into your unique energy and feel your vision and values charged in everything you create.
Self-Discovery Content
-
We’ll clear the air about what brand is and isn’t. Grounding you into the concept of brand so you understand the power of this tool.
-
Your story is as the center of the brand experience you create. We explore how you can captivate and connect with others through this story while also positioning who you are and how you are different.
-
Ground into the needs, values and challenges of your community, so you can best connect and serve them. We explore the unique overlap between you, your audience and your industry so your business can create the highest impact.
-
Now we zoom into the individual people that light you up. Who are they? What are their values and needs? How can you meet them where they are at?
In this module, you’ll be provided prompts to explore your people so when you create content in your brand, they feel seen and reflected in your brand — like you are speaking directly to them.
-
NEW MODULE COMING SOON!
-
Cultivate a rich and authentic voice that captures the attributes and culture of your business.
-
Develop and practice a consistent and potent message that captures your vision and values through all your content.
You’ll be guided through how you craft compelling mission and vision statements which serve as anchor in your business.
-
NEW MODULE COMING SOON
Going through a naming process for your business? Work through this module to explore your values, keywords and prompts to find your business name or service names.
-
Translate your ideas into visuals that communicate on an emotional, energetic and subtle level.
-
We build a smart Pinterest moodboard together with tips on organizing your creative ideas.